Here a trend, there a trend, everywhere a trend trend.

That’s the thing about marketing. There’s always a shiny new bauble to chase after. So many correct, guaranteed, sure-shot hot takes on how you can solve your marketing woes. It’s enough to drive anyone nuts - having to keep up with all these marketing shenanigans. How do you sift through them all? Who even has that kind of time?

If you’re looking for someone to help you find gems for your playbook in a vast ocean of ideas, Proiti and The Marketing Kable have you covered.

Proiti Seal Acharya is a Brand Strategist in training at Hachi-Bee Consulting and a Guest Editor at The Kable. Every week she writes about marketing that gives her joy (or pisses her off), so other baby marketers like her and marketing enthusiasts alike can follow along on her quest for marketing genius.

Each week, you’ll get

  • something to read

  • something to watch

  • something to listen to

  • something to learn, and

  • something that inspires

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in the long run